I'm an on-brand, value-focused, and results-driven marketing and communications professional with experience concepting, implementing and growing marketing programs by increasing customer engagement, brand awareness, and conversion through the use of integrated marketing communications campaigns. I'm also an effective communicator through compelling copy and tight editing. I'm a critical thinker with a customer-focused mindset and detail-oriented project management skills. I'm skilled at working with cross-functional and fast-paced teams to drive quantifiable results.
On January 10, 2016, I graduated with honors with my Masters of Science in Marketing & Communication from Franklin University's Ross College of Business. My Final GPA: 4.0. On November 18, 2015, I was inducted into the Sigma Beta Delta International Honor Society for Business, Management and Administration.
I also have a Bachelors of Arts in Journalism from Eastern Washington University (2000) as well as a Certificate in Copy Editing from MediaBistro.com (2011) and a Certificate of Writing for Children from Seattle Central College (2012). On July 18, 2015, my unpublished picture book manuscript titled "Ella's Umbrella" won first place in the children's category of the Pacific Northwest Writers Association Literary Contest.
I coach my own local run club named the Left Coast Runners. We use the hashtag #LeftCoastRunners on social media on Twitter and Instagram (and we communicate through a secret Facebook page). I enjoy sharing my decades of running knowledge with new and intermediate runners. If you are interested in my running adventures follow me on FitFam.
I'm also an avid reader. You can find me on GoodReads.
P.S. Here is a project I completed in graduate school where I analyzed web and advertising usability and metrics for running companies.
Here is my final graduate school capstone where I gave recommendations for a local running company on ways to advertise in an Olympic Year. The final capstone includes mocked-up designs.
“Courtney is an integral part of our fast-paced marketing team at Dri-Eaz. Creativity, attention to detail, and commitment to deadlines are absolute strengths. I would recommend Courtney for any marketing project that requires a new or fresh approach.”John Ormsby, President
“Courtney is an overall great person to work with. She is detailed and thorough in her research, and she is quick to understand the essence and intention of a project. I find it rare to work with someone who thoroughly thinks through every aspect of a project.”Kate Walling, Marketing Director
“Courtney is conscientious, collaborative and creative at Eddie Bauer; able to lead a project and willing to follow direction. She has a clear eye for solutions, a fine attention to detail and an utterly reliable dedication to seeing a job through to its conclusion.”Colin Berg, Copy Director